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๐Ÿซ˜Intro to Public Policy Unit 12 Review

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12.1 Evaluation Research Methods

๐Ÿซ˜Intro to Public Policy
Unit 12 Review

12.1 Evaluation Research Methods

Written by the Fiveable Content Team โ€ข Last updated September 2025
Written by the Fiveable Content Team โ€ข Last updated September 2025
๐Ÿซ˜Intro to Public Policy
Unit & Topic Study Guides

Evaluation research methods are crucial tools in assessing policy effectiveness. They help policymakers understand what works, what doesn't, and why. From surveys to experiments, these methods provide valuable insights into policy outcomes and impacts.

Different methods have unique strengths and weaknesses. Quantitative approaches offer broad data, while qualitative methods dive deep into individual experiences. Choosing the right mix is key to getting a full picture of policy performance and guiding future decisions.

Policy Evaluation in the Policy Cycle

Purpose and Importance of Policy Evaluation

  • Assesses the effectiveness, efficiency, and impact of a policy or program provides evidence-based feedback to policymakers, stakeholders, and the public
  • Determines whether a policy or program is meeting its intended objectives, identifies areas for improvement, and informs future decision-making promotes accountability, transparency, and learning in the policy process
  • Can be conducted at various stages of the policy cycle, including before implementation (ex-ante evaluation), during implementation (ongoing or mid-term evaluation), and after completion (ex-post evaluation)
  • Findings can be used to justify the continuation, modification, or termination of a policy or program, as well as to allocate resources more effectively and efficiently (budget decisions, staffing)

Timing and Use of Policy Evaluation

  • Ex-ante evaluation assesses the potential impact and feasibility of a policy or program before implementation helps identify potential challenges and unintended consequences (environmental impact assessment)
  • Ongoing or mid-term evaluation monitors the progress and performance of a policy or program during implementation allows for real-time adjustments and improvements (formative assessment in education)
  • Ex-post evaluation assesses the overall effectiveness, impact, and outcomes of a policy or program after completion informs decisions about continuation, scaling up, or replication (impact evaluation of a social welfare program)
  • Evaluation findings can be used to communicate the value and impact of a policy or program to stakeholders and the public enhances transparency and accountability (annual reports, public hearings)

Formative vs Summative Evaluation

Formative Evaluation

  • Conducted during the development and implementation of a policy or program to provide ongoing feedback and support for improvement focuses on the process
  • Aims to identify strengths, weaknesses, and areas for refinement in the design, delivery, and management of a policy or program (usability testing of a new online platform)
  • Typically more exploratory and flexible in nature, using qualitative methods such as interviews, focus groups, and observations (ethnographic research)
  • Informs the iterative design and implementation of a policy or program, allowing for course corrections and adaptations along the way (agile project management)

Summative Evaluation

  • Conducted after the completion of a policy or program to assess its overall effectiveness, impact, and outcomes focuses on the results
  • Aims to determine whether the policy or program achieved its intended objectives and to what extent, using quantitative methods such as surveys, experiments, and statistical analysis (randomized controlled trials)
  • Typically more structured and conclusive in nature, providing a final judgment on the merit, worth, and significance of a policy or program (cost-benefit analysis)
  • Informs decisions about the future of a policy or program, such as whether to continue, expand, or terminate it, and how to allocate resources accordingly (sunset provisions)

Research Methods for Policy Evaluation

Quantitative Methods

  • Surveys collect data from a large sample of individuals using standardized questionnaires can be administered online, by mail, or in person (Likert scales)
  • Experiments randomly assign participants to treatment and control groups to test the causal impact of a policy or program (A/B testing)
  • Statistical analysis uses mathematical techniques to describe, summarize, and make inferences from quantitative data (regression analysis)
  • Administrative data analysis uses existing data collected by government agencies or organizations to assess the performance and impact of a policy or program (unemployment insurance claims data)

Qualitative Methods

  • Interviews conduct in-depth, one-on-one conversations with individuals to explore their perspectives, experiences, and insights can be structured, semi-structured, or unstructured (life history interviews)
  • Focus groups bring together a small group of individuals to discuss a specific topic or issue related to a policy or program are facilitated by a moderator (nominal group technique)
  • Observations involve systematic recording of behaviors, events, and interactions in natural settings can be participant or non-participant (classroom observations)
  • Document analysis examines written materials such as reports, memos, and media coverage to gain insights into the context, process, and outcomes of a policy or program (content analysis)

Strengths and Limitations of Evaluation Methods

Strengths

  • Surveys can reach a large, representative sample and provide generalizable findings are relatively quick and cost-effective to administer (online surveys)
  • Interviews allow for in-depth exploration of individual experiences and perspectives can uncover unexpected insights and nuances (semi-structured interviews)
  • Focus groups provide insights into group dynamics and can generate new ideas leverage the collective knowledge and creativity of participants (brainstorming sessions)
  • Experiments can establish causal relationships between variables and rule out alternative explanations provide strong internal validity (randomized controlled trials)
  • Observations provide direct evidence of behavior and outcomes in real-world settings capture the complexity and context of social phenomena (ethnographic fieldwork)

Limitations

  • Surveys may be subject to response bias, social desirability bias, and low response rates may not capture the full range of experiences and perspectives (self-selection bias)
  • Interviews are time-consuming and resource-intensive may be subject to interviewer bias and lack of generalizability (elite interviews)
  • Focus groups may be influenced by group think and social desirability bias may not represent the views of the larger population (sampling bias)
  • Experiments may have limited external validity and may not reflect real-world conditions may raise ethical concerns (Hawthorne effect)
  • Observations may be subject to observer bias and reactivity may not capture the full range of behaviors and interactions (observer effect)