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❤️‍🩹Intro to Public Health Unit 4 Review

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4.4 Interpretation and Presentation of Statistical Results

❤️‍🩹Intro to Public Health
Unit 4 Review

4.4 Interpretation and Presentation of Statistical Results

Written by the Fiveable Content Team • Last updated September 2025
Written by the Fiveable Content Team • Last updated September 2025
❤️‍🩹Intro to Public Health
Unit & Topic Study Guides

Interpreting and presenting statistical results is crucial in public health research. It involves understanding key concepts like statistical significance, effect size, and confidence intervals. These tools help researchers draw meaningful conclusions from data and communicate findings effectively.

Proper interpretation of statistics enables public health professionals to make informed decisions. From analyzing relationships between variables to recognizing study limitations, these skills are essential for translating complex data into actionable insights that can improve population health outcomes.

Interpreting Statistics in Public Health

Understanding Statistical Significance and Effect Size

  • Statistical significance determined by p-value measures probability of observing results as extreme as those in the study if null hypothesis is true
    • Typically, p < 0.05 considered statistically significant in public health research
    • Example: Study finds p = 0.03 for association between air pollution and asthma incidence, suggesting a significant relationship
  • Effect size quantifies magnitude of relationship or difference between groups
    • Odds ratio (OR) measures association between exposure and outcome in case-control studies
    • Relative risk (RR) compares risk of outcome between exposed and unexposed groups in cohort studies
    • Correlation coefficient (r) measures strength and direction of linear relationship between two variables
    • Example: OR of 2.5 for smoking and lung cancer indicates smokers have 2.5 times higher odds of developing lung cancer compared to non-smokers

Estimating Population Parameters and Study Power

  • Confidence intervals provide range of plausible values for population parameter based on sample statistic
    • 95% CI commonly used in epidemiological studies
    • Narrower intervals indicate more precise estimates
    • Example: 95% CI for mean blood pressure reduction of 10 mmHg (7.5 - 12.5 mmHg) in hypertension treatment study
  • Power analysis determines ability to detect meaningful effects in research
    • Influenced by sample size, effect size, and significance level
    • Typically aim for 80% power in public health studies
    • Example: Power calculation reveals sample size of 500 needed to detect 20% reduction in diabetes incidence with 80% power

Analyzing Relationships and Group Differences

  • Regression coefficients quantify relationship between predictor variables and health outcomes
    • In linear regression, coefficient represents change in outcome for one-unit increase in predictor
    • Example: Coefficient of 0.5 for BMI in blood pressure study indicates 0.5 mmHg increase in systolic blood pressure for each 1-unit increase in BMI
  • Analysis of variance (ANOVA) compares means across multiple groups
    • F-statistic and p-value indicate significance of overall differences
    • Post-hoc tests identify specific group differences
    • Example: ANOVA comparing effectiveness of three different smoking cessation programs, followed by Tukey's test to identify most effective intervention

Recognizing Limitations and Biases

  • Confounding variables can distort true relationship between exposure and outcome
    • Address through study design (randomization) or statistical adjustment (multivariate analysis)
    • Example: Socioeconomic status confounding relationship between diet and cardiovascular disease
  • Selection bias occurs when study participants not representative of target population
    • Can lead to overestimation or underestimation of true effect
    • Example: Volunteer bias in health screening program attracting more health-conscious individuals
  • Importance of acknowledging limitations and potential biases in interpretation of results
    • Enhances transparency and allows for more accurate conclusions
    • Example: Discussing potential recall bias in retrospective dietary studies

Communicating Statistical Findings

Tailoring Communication to Diverse Audiences

  • Adapt statistical language based on audience's statistical literacy
    • Use plain language for general public, more technical terms for scientific community
    • Example: Explaining relative risk as "twice as likely" for public vs. "RR = 2.0" for researchers
  • Translate complex concepts into accessible language for policymakers and public
    • Focus on practical implications and real-world significance
    • Example: Describing population attributable risk to show potential impact of public health interventions
  • Utilize analogies and real-world examples to illustrate statistical principles
    • Make abstract concepts more relatable and understandable
    • Example: Comparing p-value to probability of winning lottery to explain low likelihood of chance findings

Addressing Misconceptions and Ethical Considerations

  • Clarify common statistical misconceptions in public health
    • Emphasize distinction between correlation and causation
    • Example: Explaining how correlation between ice cream sales and drowning deaths doesn't imply causation, but rather shared relationship with summer season
  • Ensure transparency about limitations and potential conflicts of interest
    • Discuss study weaknesses and alternative explanations for findings
    • Disclose funding sources and researcher affiliations
    • Example: Acknowledging potential bias in industry-funded nutrition studies
  • Practice cultural competence in communicating to diverse populations
    • Consider cultural context and health beliefs when presenting results
    • Address health disparities sensitively and avoid stigmatization
    • Example: Tailoring communication about genetic risk factors for specific ethnic groups

Engaging Audiences through Storytelling

  • Incorporate storytelling techniques to convey relevance of statistical results
    • Use narrative structure to present research journey and findings
    • Highlight human impact of statistical outcomes
    • Example: Sharing personal stories of individuals affected by a public health intervention alongside population-level statistics
  • Develop key messages that capture essential findings and implications
    • Create memorable soundbites for media communication
    • Link statistical results to broader public health goals
    • Example: "Reducing sugar-sweetened beverage consumption by 20% could prevent 1 million cases of obesity"

Visualizing Statistical Data

Principles of Effective Data Visualization

  • Choose appropriate chart types based on data structure and research questions
    • Bar charts for comparing categories
    • Line graphs for trends over time
    • Scatter plots for relationships between variables
    • Example: Using stacked bar chart to show distribution of BMI categories across different age groups
  • Apply best practices for graph design
    • Proper scaling to avoid distortion
    • Clear labeling of axes and data points
    • Thoughtful use of color to enhance understanding
    • Example: Using diverging color palette to highlight differences above and below a meaningful threshold in heatmap of disease prevalence

Advanced Visualization Techniques

  • Create multidimensional visualizations for complex data
    • Heat maps to show patterns across multiple variables
    • Interactive dashboards allowing exploration of epidemiological data
    • Example: Interactive choropleth map showing COVID-19 incidence rates with ability to filter by time period and demographic factors
  • Develop infographics to summarize statistical findings
    • Combine charts, icons, and text to create visually appealing summaries
    • Focus on key messages and actionable insights
    • Example: Infographic illustrating risk factors, prevalence, and prevention strategies for type 2 diabetes
  • Integrate statistical uncertainty into visualizations
    • Display confidence intervals as error bars or shaded regions
    • Use gradient colors to represent prediction intervals
    • Example: Forest plot showing effect sizes and confidence intervals for multiple public health interventions

Ethical and Practical Considerations

  • Avoid misleading representations in data visualization
    • Use appropriate scales and axis breaks
    • Represent data accurately without exaggeration
    • Example: Starting y-axis at zero when comparing absolute values in bar charts
  • Ensure accessibility of visualizations
    • Choose colorblind-friendly palettes
    • Provide alternative text descriptions for screen readers
    • Example: Using patterns in addition to colors to distinguish groups in pie charts
  • Utilize geographic information systems (GIS) for spatial analysis
    • Map health data and disparities across regions
    • Identify geographic clusters of disease or risk factors
    • Example: Creating hotspot maps of opioid overdose incidents to guide intervention efforts

Evaluating Statistics in Public Health

Identifying Common Errors and Misinterpretations

  • Recognize statistical errors in research articles and media reports
    • Misinterpretation of p-values as measure of effect size
    • Confusion between absolute and relative risk reduction
    • Example: Critiquing news headline claiming "300% increase in risk" without context of baseline risk
  • Assess appropriateness of statistical methods for study design
    • Match analysis technique to research question and data type
    • Ensure assumptions of statistical tests are met
    • Example: Evaluating use of linear regression for highly skewed health cost data, suggesting need for alternative methods (log transformation or generalized linear models)

Analyzing Validity and Reliability

  • Evaluate validity and reliability of statistical measures
    • Consider sensitivity and specificity of diagnostic tests
    • Assess internal consistency and test-retest reliability of survey instruments
    • Example: Analyzing receiver operating characteristic (ROC) curve to determine optimal cut-off point for screening test
  • Critically examine sampling methods and generalizability
    • Assess representativeness of study sample to target population
    • Consider impact of non-response and attrition on results
    • Example: Evaluating generalizability of clinical trial results conducted in urban academic centers to rural primary care settings

Examining Bias and Reproducibility

  • Identify potential sources of bias in study design and analysis
    • Recognize impact of publication bias on meta-analyses
    • Be aware of p-hacking and selective reporting of outcomes
    • Example: Conducting funnel plot analysis to detect publication bias in systematic review of dietary intervention studies
  • Evaluate reproducibility and replicability of findings
    • Assess availability of data and analysis code
    • Consider robustness of results to different analytical approaches
    • Example: Attempting to reproduce key findings of influential public health study using publicly available dataset and published methods

Critiquing Use of Statistics in Research and Policy

  • Examine use and misuse of statistical significance
    • Recognize limitations of relying solely on p-values for decision-making
    • Consider practical significance alongside statistical significance
    • Example: Evaluating clinical importance of statistically significant but small effect size in large-scale public health intervention
  • Assess transparency and completeness of statistical reporting
    • Look for pre-registration of study protocols and analysis plans
    • Evaluate disclosure of all relevant statistical tests and outcomes
    • Example: Reviewing clinical trial registry to compare planned analyses with published results, identifying potential selective reporting