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๐Ÿ“ฐIntro to Journalism Unit 5 Review

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5.3 Developing sources and building relationships

๐Ÿ“ฐIntro to Journalism
Unit 5 Review

5.3 Developing sources and building relationships

Written by the Fiveable Content Team โ€ข Last updated September 2025
Written by the Fiveable Content Team โ€ข Last updated September 2025
๐Ÿ“ฐIntro to Journalism
Unit & Topic Study Guides

Journalists rely on a diverse network of sources to gather information and tell compelling stories. Building and maintaining these relationships requires skill, trust, and ethical considerations to ensure accurate and balanced reporting.

Protecting source confidentiality is crucial for journalists. This involves understanding legal implications, establishing clear agreements, securing sensitive information, and being prepared to defend sources if challenged. These practices safeguard both sources and journalistic integrity.

Cultivating and Maintaining Source Relationships

Network of reliable sources

  • Identify potential sources from various backgrounds and perspectives
    • Seek out sources with different expertise (law enforcement, healthcare), experiences (survivors, eyewitnesses), and viewpoints (political affiliations, cultural backgrounds)
    • Include sources from underrepresented or marginalized communities (LGBTQ+, racial minorities)
  • Attend events and engage with the community to expand your network
    • Participate in local meetings (town halls), forums (panel discussions), and conferences (industry-specific gatherings)
    • Join professional organizations and associations related to your beat (Society of Environmental Journalists for environmental reporters)
  • Utilize social media and online platforms to connect with potential sources
    • Engage with individuals who demonstrate knowledge or interest in relevant topics through comments, shares, or posts
    • Reach out to sources through direct messaging or commenting on their posts (Twitter, LinkedIn)
  • Maintain a well-organized database of contacts
    • Categorize sources by their area of expertise (education, healthcare), affiliation (government agency, non-profit organization), or reliability (on-the-record, anonymous)
    • Regularly update contact information and notes on previous interactions

Trust with potential sources

  • Be transparent about your role as a journalist and the purpose of your communication
    • Clearly introduce yourself and the media outlet you represent (newspaper, TV station)
    • Explain the story you are working on and why their input is valuable
  • Demonstrate genuine interest in their perspectives and experiences
    • Ask open-ended questions that allow sources to share their insights
    • Listen actively and show empathy when appropriate (nodding, maintaining eye contact)
  • Be reliable and consistent in your interactions
    • Follow through on commitments and deadlines
    • Keep sources informed about the progress of the story and any changes in direction
  • Respect their time and preferences for communication
    • Schedule interviews or meetings at their convenience
    • Be mindful of their workload and other responsibilities (family obligations, work schedules)

Ethics in source relationships

  • Avoid conflicts of interest that may compromise your objectivity
    • Disclose any personal or financial connections to sources or the story (family members, investments)
    • Decline gifts or favors that could be perceived as influencing your reporting (free tickets, meals)
  • Maintain professional boundaries and avoid becoming too close with sources
    • Refrain from engaging in social activities that may blur the lines between personal and professional relationships (attending parties, playing sports together)
    • Be cautious about sharing personal opinions or information that could be used against you
  • Be transparent about the potential consequences of their participation in the story
    • Inform sources about the risks of speaking on the record or being identified (public scrutiny, job security)
    • Discuss the possibility of backlash or negative reactions from their community or employer
  • Respect their right to withdraw from the story or refuse to comment
    • Do not pressure sources to participate if they express discomfort or reluctance
    • Be prepared to find alternative sources if necessary

Protection of source confidentiality

  • Understand the legal and ethical implications of granting confidentiality
    • Familiarize yourself with shield laws and journalist's privilege in your jurisdiction
    • Consult with editors or legal counsel before making promises of confidentiality
  • Establish clear terms and conditions for confidentiality agreements
    • Define what information will be kept confidential and what may be published
    • Discuss any limitations or exceptions to the agreement, such as court orders or imminent harm (danger to public safety)
  • Securely store and communicate sensitive information
    • Use encrypted messaging apps (Signal) or secure email services (ProtonMail) when exchanging confidential information
    • Keep physical notes or documents in a locked or protected location (safe, password-protected computer)
  • Be prepared to defend your sources' confidentiality if challenged
    • Have a plan in place for responding to subpoenas or legal requests for information
    • Be willing to face legal consequences, such as fines or imprisonment, to protect your sources