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📰Business and Economics Reporting Unit 2 Review

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2.1 Stock market

📰Business and Economics Reporting
Unit 2 Review

2.1 Stock market

Written by the Fiveable Content Team • Last updated September 2025
Written by the Fiveable Content Team • Last updated September 2025
📰Business and Economics Reporting
Unit & Topic Study Guides

The stock market is a complex ecosystem where companies raise capital and investors trade shares. Understanding its intricacies is crucial for business reporters to accurately cover financial news and market trends. This knowledge enables them to interpret data, analyze company performance, and provide valuable insights to their audience.

From primary and secondary markets to various analysis methods, the stock market offers a wealth of information. Reporters must grasp concepts like market efficiency, sentiment, and global market dynamics to effectively communicate the ever-changing landscape of finance and economics to their readers.

Stock market basics

  • The stock market is a platform where shares of publicly traded companies are bought and sold, enabling companies to raise capital and investors to own a portion of a company
  • Understanding the basics of the stock market is essential for business and economics reporters to accurately report on financial news and market trends

Primary vs secondary markets

  • Primary market is where new securities are issued and sold to investors for the first time (initial public offerings)
  • Secondary market is where previously issued securities are traded among investors (stock exchanges)
  • The primary market raises capital for companies, while the secondary market provides liquidity for investors

Stock exchanges

  • Stock exchanges are organized markets where stocks are traded, such as the New York Stock Exchange (NYSE) and Nasdaq
  • Exchanges facilitate the buying and selling of securities by matching buyers and sellers, ensuring fair pricing and transparency
  • Exchanges also enforce rules and regulations to maintain market integrity and protect investors

Over-the-counter markets

  • Over-the-counter (OTC) markets are decentralized markets where securities are traded directly between buyers and sellers, without the supervision of an exchange
  • OTC markets are less regulated and less transparent compared to stock exchanges
  • Examples of OTC markets include the pink sheets and the OTCQB market, which often list smaller and less established companies

Stock analysis

  • Stock analysis involves evaluating a company's financial health, performance, and potential for growth to make informed investment decisions
  • Business and economics reporters need to understand various stock analysis methods to provide accurate and insightful reporting on companies and market trends

Fundamental analysis

  • Fundamental analysis involves evaluating a company's financial statements, management, competitive advantage, and industry trends to determine its intrinsic value
  • Key metrics used in fundamental analysis include revenue growth, profit margins, debt-to-equity ratio, and return on equity
  • Fundamental analysis helps investors identify undervalued or overvalued stocks based on their long-term prospects

Technical analysis

  • Technical analysis involves studying historical price and volume data to identify patterns and trends that can predict future stock price movements
  • Technical analysts use charts, trendlines, and indicators like moving averages and relative strength index (RSI) to make trading decisions
  • Technical analysis is based on the premise that market trends and patterns tend to repeat themselves

Quantitative analysis

  • Quantitative analysis uses mathematical and statistical models to analyze large datasets and identify profitable trading opportunities
  • Quantitative analysts, or "quants," develop complex algorithms and trading strategies based on historical data and market inefficiencies
  • Quantitative analysis is increasingly used by hedge funds and institutional investors to gain a competitive edge in the market

Stock valuation

  • Stock valuation is the process of determining the fair value of a company's stock based on its financial performance, growth prospects, and market conditions
  • Accurate stock valuation is crucial for investors to make informed decisions and for reporters to provide meaningful insights on market trends

Intrinsic value

  • Intrinsic value is the true worth of a company's stock based on its future cash flows, growth potential, and risk factors
  • Discounted cash flow (DCF) analysis is a common method used to estimate intrinsic value by projecting future cash flows and discounting them to present value
  • If a stock's market price is below its intrinsic value, it may be considered undervalued and a potential buying opportunity

Price-to-earnings ratio

  • Price-to-earnings (P/E) ratio is a valuation metric that compares a company's stock price to its earnings per share (EPS)
  • A higher P/E ratio indicates that investors are willing to pay more for each dollar of earnings, suggesting higher growth expectations
  • P/E ratios can be used to compare valuations across companies within the same industry or sector

Dividend discount model

  • The dividend discount model (DDM) is a valuation method that estimates the intrinsic value of a stock based on its expected future dividend payments
  • The DDM assumes that a stock's value is equal to the present value of all its future dividend payments, discounted at the required rate of return
  • The DDM is particularly useful for valuing mature companies with stable dividend growth rates

Market efficiency

  • Market efficiency refers to the degree to which stock prices reflect all available information and how quickly new information is incorporated into prices
  • The concept of market efficiency is central to understanding how markets function and how investors make decisions

Efficient market hypothesis

  • The efficient market hypothesis (EMH) states that stock prices fully reflect all available information, making it impossible to consistently outperform the market
  • The EMH assumes that investors are rational, information is freely available, and market prices adjust instantly to new information
  • There are three forms of market efficiency: weak, semi-strong, and strong

Forms of market efficiency

  • Weak form efficiency suggests that stock prices reflect all historical price and volume data, making technical analysis ineffective
  • Semi-strong form efficiency implies that stock prices reflect all publicly available information, including financial statements and news events
  • Strong form efficiency assumes that stock prices reflect all information, both public and private, making it impossible for any investor to consistently beat the market

Behavioral finance critique

  • Behavioral finance challenges the assumptions of the EMH by incorporating psychological factors that influence investor behavior and market outcomes
  • Behavioral biases, such as overconfidence, herd mentality, and loss aversion, can lead to market inefficiencies and mispricing of assets
  • Behavioral finance helps explain market anomalies, bubbles, and crashes that cannot be fully accounted for by the EMH

Market sentiment

  • Market sentiment refers to the overall attitude and emotions of investors towards the stock market or individual stocks
  • Understanding market sentiment is crucial for reporters to gauge the prevailing mood of the market and anticipate potential shifts in investor behavior

Bull vs bear markets

  • A bull market is characterized by rising stock prices, optimism, and investor confidence, often driven by strong economic growth and positive corporate earnings
  • A bear market is marked by falling stock prices, pessimism, and investor fear, typically triggered by economic downturns, geopolitical events, or market corrections
  • The terms "bull" and "bear" are used to describe the general direction of the market and the prevailing investor sentiment

Investor psychology

  • Investor psychology plays a significant role in shaping market sentiment and driving stock price movements
  • Greed and fear are two primary emotions that influence investor behavior, leading to irrational decision-making and market inefficiencies
  • Herd mentality, where investors follow the crowd and make decisions based on popular opinion rather than fundamental analysis, can amplify market trends

Market cycles

  • Market cycles refer to the recurring patterns of expansion, peak, contraction, and trough in the stock market over time
  • Understanding market cycles can help investors and reporters anticipate potential turning points and adjust their strategies accordingly
  • Market cycles are influenced by various factors, including economic conditions, interest rates, and investor sentiment

Stock market indices

  • Stock market indices are statistical measures that represent the performance of a group of stocks, providing a snapshot of the overall market or a specific sector
  • Indices are used as benchmarks to track market trends, compare investment performance, and gauge investor sentiment

Dow Jones Industrial Average

  • The Dow Jones Industrial Average (DJIA) is one of the oldest and most widely followed stock market indices, composed of 30 large-cap U.S. companies
  • The DJIA is a price-weighted index, meaning that higher-priced stocks have a greater influence on the index's value
  • The DJIA is often used as a barometer of the U.S. stock market and economy, despite its limited scope

S&P 500

  • The Standard & Poor's 500 (S&P 500) is a market-capitalization-weighted index that tracks the performance of 500 large-cap U.S. companies
  • The S&P 500 is considered a more comprehensive and representative measure of the U.S. stock market compared to the DJIA
  • The index covers various sectors, including technology, healthcare, financials, and consumer discretionary

Nasdaq Composite

  • The Nasdaq Composite is a market-capitalization-weighted index that includes all stocks listed on the Nasdaq stock market
  • The index is known for its heavy representation of technology and growth-oriented companies
  • The Nasdaq Composite is often used as a proxy for the performance of the technology sector and the broader market

Stock trading

  • Stock trading involves the buying and selling of company shares with the aim of generating profits from price fluctuations
  • Understanding the various trading strategies and tools is essential for reporters to provide accurate and insightful coverage of market activities

Long vs short positions

  • A long position involves buying a stock with the expectation that its price will rise, allowing the investor to profit from the appreciation
  • A short position involves borrowing shares and selling them, with the expectation that the price will fall, enabling the investor to buy back the shares at a lower price and profit from the difference
  • Long positions benefit from rising markets, while short positions profit from declining markets

Margin trading

  • Margin trading involves borrowing money from a broker to purchase additional shares, amplifying potential returns but also increasing risk
  • Investors must maintain a minimum margin requirement, which is a percentage of the total market value of the securities held in the margin account
  • If the value of the securities falls below the maintenance margin, investors may face a margin call, requiring them to deposit additional funds or sell securities to meet the requirement

High-frequency trading

  • High-frequency trading (HFT) is a form of algorithmic trading that uses powerful computers to execute large numbers of trades at extremely high speeds
  • HFT firms rely on complex algorithms to analyze market data, identify profitable opportunities, and execute trades in milliseconds
  • HFT has been a controversial topic, with proponents arguing that it enhances market liquidity and efficiency, while critics claim it can lead to market instability and unfair advantages

Market regulation

  • Market regulation refers to the rules, laws, and oversight mechanisms that govern the functioning of stock markets and the behavior of market participants
  • Effective market regulation is crucial for maintaining market integrity, protecting investors, and ensuring fair and transparent trading practices

Securities and Exchange Commission

  • The Securities and Exchange Commission (SEC) is the primary regulatory agency responsible for overseeing the U.S. stock market and enforcing federal securities laws
  • The SEC's mission is to protect investors, maintain fair and orderly markets, and facilitate capital formation
  • The SEC oversees the registration of securities offerings, enforces disclosure requirements, and investigates and prosecutes cases of securities fraud and insider trading

Insider trading laws

  • Insider trading laws prohibit individuals from trading securities based on material, non-public information that they obtain through their position or relationship with a company
  • Insider trading undermines market integrity and fairness by giving unfair advantages to those with access to privileged information
  • The SEC actively enforces insider trading laws, with violators facing civil and criminal penalties, including fines and imprisonment

Market manipulation prevention

  • Market manipulation refers to the deliberate attempt to interfere with the free and fair operation of the market by creating artificial, false, or misleading appearances of trading activity
  • Examples of market manipulation include pump-and-dump schemes, spoofing, and wash trading
  • Regulators employ various tools and technologies to detect and prevent market manipulation, such as real-time surveillance systems and data analytics

Global stock markets

  • Global stock markets refer to the network of exchanges and trading platforms around the world where securities are bought and sold
  • Understanding the characteristics and dynamics of different global markets is essential for investors and reporters to make informed decisions and provide comprehensive coverage

Developed vs emerging markets

  • Developed markets are characterized by mature economies, stable political systems, and well-established financial markets (United States, Japan, United Kingdom)
  • Emerging markets are countries with rapidly growing economies and developing financial markets, often associated with higher growth potential but also higher risks (China, India, Brazil)
  • Investing in emerging markets can offer diversification benefits and exposure to fast-growing economies, but also involves currency, political, and regulatory risks

International investing

  • International investing involves buying securities of companies located outside an investor's home country to diversify their portfolio and gain exposure to different economic and market conditions
  • Investors can access international markets through various instruments, such as American Depositary Receipts (ADRs), global mutual funds, and exchange-traded funds (ETFs)
  • International investing requires careful consideration of factors such as currency fluctuations, geopolitical risks, and differences in accounting and regulatory standards

Currency effects on returns

  • When investing in international markets, returns are affected not only by the performance of the underlying securities but also by changes in exchange rates between the investor's home currency and the foreign currency
  • A strengthening home currency can erode returns from foreign investments, while a weakening home currency can enhance returns
  • Investors can hedge currency risk through various strategies, such as currency forwards, options, or currency-hedged funds

Stock market reporting

  • Stock market reporting involves the communication of financial news, market trends, and investment insights to a broad audience through various media channels
  • Effective stock market reporting requires a deep understanding of financial concepts, analytical skills, and the ability to translate complex information into accessible and engaging content

Financial news sources

  • Financial news sources provide timely and reliable information on market developments, corporate events, and economic indicators
  • Examples of prominent financial news sources include Bloomberg, Reuters, The Wall Street Journal, and CNBC
  • Reporters must be able to identify credible sources, verify information, and provide balanced and unbiased coverage of market events

Interpreting market data

  • Interpreting market data involves analyzing and deriving meaningful insights from various financial metrics, such as stock prices, trading volumes, and market indices
  • Reporters need to be able to read and interpret financial statements, understand key ratios and valuation measures, and identify significant trends and patterns
  • Data visualization tools, such as charts and graphs, can help communicate complex market data in a more accessible and engaging manner

Communicating market insights

  • Communicating market insights effectively requires the ability to distill complex financial information into clear, concise, and compelling narratives
  • Reporters should aim to provide context, explain the implications of market events, and offer actionable insights for their audience
  • Storytelling techniques, such as using analogies, case studies, and human-interest angles, can help make financial reporting more relatable and engaging for a general audience