Cost-effectiveness and cost-benefit analyses are crucial tools in impact evaluation. They help policymakers and program managers make informed decisions by comparing the costs and outcomes of different interventions.
These analyses provide a systematic way to assess which programs offer the best value for money. By quantifying economic value, they enhance accountability and support evidence-based policymaking, especially when resources are limited.
Cost-effectiveness analysis in impact evaluation

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Defining cost-effectiveness analysis
- Cost-effectiveness analysis (CEA) systematically compares relative costs and outcomes of different interventions or programs
- CEA measures cost per unit of outcome achieved expressed as a cost-effectiveness ratio (CER)
- CEA allows comparison of programs with similar objectives but different scales or contexts
- CEA complements other impact evaluation methods by adding economic dimension to assessment of program effectiveness
Role of CEA in impact evaluation
- Informs resource allocation decisions for policymakers and program managers
- Determines which interventions provide best value for money
- Improves program efficiency by identifying most cost-effective approaches
- Enhances accountability by quantifying economic value of program outcomes
- Supports evidence-based policymaking through rigorous economic analysis
- Facilitates prioritization of interventions with limited budgets
Calculating and interpreting CEA results
- Cost-effectiveness ratio (CER) calculated by dividing total program costs by total outcomes achieved
- Lower CER indicates greater cost-effectiveness (more outcomes per dollar spent)
- Incremental cost-effectiveness ratio (ICER) compares difference in costs to difference in outcomes between two interventions
- Sensitivity analysis assesses robustness of CEA results to changes in key assumptions
- Results often presented as cost per life saved, cost per additional year of schooling, etc.
- Benchmarks (WHO-CHOICE thresholds) help interpret if intervention is cost-effective
Cost-effectiveness vs cost-benefit analysis
Key differences in methodology
- CEA measures outcomes in natural units (lives saved, test scores improved) while CBA converts all outcomes to monetary values
- CEA compares interventions with similar outcomes whereas CBA compares programs with different types of outcomes
- CBA calculates net benefits (benefits minus costs) while CEA focuses on cost per unit of outcome achieved
- CEA avoids monetizing intangible outcomes making it easier to conduct for some social or health interventions
- CBA provides more comprehensive economic assessment but faces challenges in valuing non-market goods
Strengths and limitations
- CEA typically easier to conduct and communicate due to use of natural outcome units
- CBA allows comparison across diverse sectors by converting all impacts to monetary terms
- CEA limited to comparing interventions with similar outcomes while CBA can compare any interventions
- CBA results (net present value, benefit-cost ratio) more intuitive for some decision-makers
- CEA avoids ethical concerns of monetizing certain outcomes (value of human life)
- CBA results more sensitive to assumptions about monetary valuation of outcomes
Choosing between CEA and CBA
- Nature of program outcomes influences choice (easily monetized or not)
- Available data on costs and benefits affects feasibility of each approach
- Decision-making context determines most appropriate analysis (within sector vs across sectors)
- Stakeholder preferences for natural units vs monetary valuation impact choice
- Time and resources available for analysis factor into decision
- Ethical considerations regarding monetization of certain outcomes play a role
Costs and benefits in decision-making
Importance in policy and program decisions
- Enables more informed and rational decision-making in policy and program implementation
- Helps prioritize interventions and allocate limited resources efficiently across competing programs
- Identifies interventions providing greatest net social benefit through cost-benefit analysis
- Promotes transparency and accountability in public spending by quantifying value for money
- Facilitates comparison of diverse policy options to justify program choices to stakeholders
- Consideration of long-term costs and benefits leads to more sustainable and impactful interventions
Types of costs and benefits to consider
- Direct costs (program implementation, staff salaries, materials)
- Indirect costs (overhead, opportunity costs of resources used)
- Tangible benefits (increased income, reduced healthcare expenses)
- Intangible benefits (improved quality of life, enhanced social cohesion)
- Short-term vs long-term costs and benefits
- Private vs social costs and benefits
- Positive and negative externalities of interventions
Challenges in measuring costs and benefits
- Difficulty monetizing intangible outcomes (value of a statistical life)
- Attribution of outcomes to specific interventions in complex environments
- Accounting for opportunity costs of resources used
- Estimating long-term impacts beyond the evaluation period
- Dealing with uncertainty in future costs and benefits
- Addressing equity considerations in cost-benefit calculations
- Accounting for differences in willingness to pay across populations
Conducting cost-effectiveness or cost-benefit analysis
Initial steps and planning
- Define scope and objectives of analysis including perspective (societal, governmental, organizational)
- Identify all relevant costs associated with intervention or program
- Determine appropriate outcome measures or indicators for quantifying impact
- Develop data collection plan for gathering cost and outcome information
- Establish time horizon for analysis considering both short and long-term effects
Data collection and analysis
- Quantify outcomes or impacts of intervention using appropriate metrics
- Measure all direct and indirect costs related to program implementation
- Adjust for timing differences by discounting future costs and benefits to present values
- Calculate cost-effectiveness ratio (for CEA) or net present value (for CBA)
- Conduct sensitivity analysis to assess robustness of results to changes in key assumptions
Interpreting and communicating results
- Compare results with alternative interventions or established benchmarks
- Present findings in clear, accessible formats (tables, graphs, summary statistics)
- Discuss limitations and uncertainties in the analysis
- Provide context for interpreting results (cost-effectiveness thresholds, comparisons to similar programs)
- Offer recommendations based on analysis while acknowledging other decision-making factors
- Tailor communication of results to different stakeholder groups (policymakers, funders, public)