This is a type of culture where people's attitudes, values and lifestyles are shaped by global products and services. It is characterized by a common consumption pattern globally irrespective of geographical boundaries.
Consider McDonald's - no matter where you go in the world; you can find this fast-food chain serving similar food items. That's global consumer culture - a shared experience of consuming similar products or services worldwide.
Consumerism: The theory that an increasing consumption of goods is economically beneficial.
Globalization: The process by which businesses or other organizations develop international influence or start operating on an international scale.
Cultural Homogenization: The reduction in cultural diversity through the popularization and diffusion of a wide array of cultural symbols—not only physical objects but customs, ideas and values.
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