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Consumer Culture

Definition

Consumer culture refers to a social and economic order that encourages the acquisition of goods and services in ever-increasing amounts.

Analogy

Think about how you feel when a new iPhone comes out. Even if your old one works perfectly fine, there's this urge to get the latest model. That's consumer culture - it's like always wanting the newest, shiniest toy on the shelf.

Related terms

Capitalism: An economic system characterized by private ownership of goods and production for profit.

Mass Production: The manufacture of large quantities of standardized products often using assembly lines or automated technology.

Advertising: A marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.

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AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.